Soo-Hyun Chung was born in Seoul, Korea, and began working in the film and television industry in the mid-90s. For ten years, she was a senior writer/director in the MTV On Air Promos department. She oversaw every stage of the process – from conceptualization to sound design – for the advertising of some of the most popular MTV shows and films such as the Video Music Awards and The Real World. Her public service announcement “Sex in the (High School) City” won her a Creativity Gold. She also wrote and directed original creative ads for outside clients (Virgin, Fanta, Neutrogena, Pantene, Pontiac) who want to speak specifically to an MTV audience. Most recently, she was the writer/director for many of the most popular MTV Artist of the Week episodes, a ground-breaking effort to bring music back to the channel by featuring a musical artist in the channel’s promo time. These artists include Tegan and Sara, MIA, Yelle, Gossip, and Santogold.

She is currently producing and co-directing Bastions of Immaturity: the Meat Puppets Story, which follows the Kirkwood brothers as they reform their seminal indie rock group after a decade of drug use, prison, and family rifts.

While still a student at NYU, Chung wrote the lead piece for the Village Voice’s “Rock and Roll Quarterly” about her experience as a Korean female on tour with Ice-T. She also worked in publicity for Nine Inch Nails and Marilyn Manson while writing for magazines including Mixmag, Surface, Big, and One World.